Category Archives: Butterfly
My new obsession
One of the best parts of organising the recent launch of Popinjay was the ordering of branded goods to promote the company. Even better was the searching of various internet sites to find the best value for money deals around. I have hit on a fantastic way of getting amazing deals and wanted to share this with you – it’s brilliant!!!
There’s a company called Vistaprint which I believe is based in Holland but supplies across the globe. Check out your inbox for emails from them as the deals they have, which are ongoing, are incredible and not available if you go directly to their website.
My first order was for 100 buttefly postcards for Popinjay. At a cost of just £4.70 for postage and packaging, I was so delighted I ordered a further 100 (again for £4.70) for the film we’re promoting, Making Ugly.
I was on a roll!
I then managed to order a banner and again was just charged for the postage and packing.
It is excellent quality and made of a fairly hardy vinyl material so should last a long time. Guess what? I felt compelled to order another one so that we can create a much bigger impression at venues in the future!
This second banner arrived in the post this morning and it led me to think that there were other products that I could order, again at significantly lower cost than usually available. On checking my email, sure enough there was another message from Vistaprint with yet more offers available. Without delay I ordered some mugs for the office and some canvas bags and window decals!!! This time the products were discounted and postage and packing was free – another brilliant deal.
As I think you can see from the images here, this is a very effective way of marketing your business but, as with any new start-up, money is tight and although these things are very useful, you have to be careful not to get carried away and make sure you’ve done your research to minimise costs wherever possible.
So, my advice to you is as follows. Sign up to Vistaprint at www.vistaprint.com but don’t order anything. Wait a few days and the email offers will be sent through to you and you can happily start uploading your images and getting your promotional products for free!
Popinjay Press Release
Tuesday 26th July saw Falkirk based Social Enterprise Company Popinjay launch Scotland’s newest Social Media Marketing Company.
The company, created by Linlithgow based entrepreneur Russell Dalgleish and headed by Tessa Heywood, provides jobs for the unemployed and disadvantaged in the Falkirk area to give a reasonably priced solution to those organisations that want to use Social Media platforms to win new business.
In the fabulous setting of the Brockville Lounge at the Stadium, an evening packed with some amazing guest speakers and culminating in the showing of the trailer for the new UK thriller “Making Ugly”, one of Popinjay’s first clients, it was a highly successful and enjoyable evening.
And officially launching Popinjay Russell Dalgleish said “we believe it is the responsibility of those of us who have had the enjoyment of experiencing successful and fulfilling careers to ensure that those that follow us receive the same opportunities. By linking Social Media with a community based project we believe we can achieve this.”
For more information, please visit our website www.popinjay.net
Popinjay Operations Director Tessa Heywood said “it is very satisfying to see that Popinjay has already been able to make the first two appointments and I hope to see our team continuing to grow throughout 2011.”
Popinjay
Our company will operate as an Internet Marketing Agency providing guidance and advice to companies to further their business aims through the use of Social Media campaigns. By Social Media we include Facebook, Twitter, LinkedIn, YouTube etc. Our unique proposition is that finding and using relevant content is key to any strategy and we are uniquely positioned to find what will work for our clients.
Social Enterprise aims
- To provide employment and training opportunities to disadvantaged groups in our society. These will include the unemployed and those with physical and learning disabilities.
- Charities and Social Enterprises will be provided with access to Popinjay services at a discounted fee. In addition those companies who operate either as charities or Social Enterprises will be provided with free-of-charge training to secure a better understanding of the benefits to be obtained through use of Social Media.
- Profits will be re-invested to allow the company to grow and a % of profits will be donated to charitable organisations that are either locally based or share the same goals as Popinjay.
Have your cake …..
and eat it too!!! No party is complete without a cake and the launch of Popinjay proved to be no exception! Check out the amazing work done by the lovely Catherine in Linlithgow – it tasted pretty fantastic too!!!
A full report on the party will follow once we’ve all had time to catch our breath!
Tessa's Blog 