Is it me, or does the Christmas fanfare start earlier and earlier each year?

It is still only early November, but casually strolling along Argyll Street in Glasgow yesterday I came across this rather lonely (enormous!) reindeer, stationed outside Debenhams Department Store and the St Enoch Centre.  Is he waiting for the stores to provide the presents, and will Santa be along soon to take him on his journey around the world to deliver them?  Maybe I’ll pop along on 24th December to check – he’s looking a little sad there at the moment!